Do you want to build conversion-focused WordPress landing pages?
You’ll need a landing page plugin that makes the process as quick and easy as possible.
In this post, we’re comparing the top landing page plugins for WordPress. You’ll find a variety of plugins suitable for different use cases.
The top WordPress landing page plugins compared
TL;DR:
OptimizePress is the best solution for building landing pages with WordPress. And it is the same plugin I use to power my landing pages.
The visual editor puts most SaaS tools to shame and it has the best selection of templates on the market. And their funnel builder is truly next level compared to the competition.
Most other landing page builders are just page builders trying to do landing pages. OptimizePress is different. Their core focus is landing pages.
Now, let’s get into the specifics of each WordPress plugin.
1. OptimizePress
OptimizePress is a purpose-built WordPress landing page plugin that can power your entire sales funnel.
It is 100% focused on creating high-converting marketing pages that get you leads, customers, and email subscribers.
Version 3.0 has been rebuilt from the ground up. It is now one of the most refined drag & drop editors I’ve tested so far. They named their new editor, “The Lightning Builder” and that name is well deserved.
They have a new selection of landing page templates which includes: squeeze pages, long-form sales pages, video sales pages, lead capture pages, video landing pages, thank you pages, course pages, webinar pages, and more. And some templates are designed in sets for consistency throughout your sales funnel.
A lead generation focused WordPress theme is included and on some plans you get access to a checkout builder and funnel builder.
The funnel builder is amazing. You can build sales funnels from scratch or from pre-built templates. You can then dig into analytics and run A/B tests on your funnel pages to boost conversions.
Features:
- Simple but powerful drag & drop editor makes page design easy.
- Large selection of landing page templates designed in sets.
- Large selection of email + webinar integrations.
- Go beyond simple funnel pages and create entire sales funnels.
- Integrate payment gateways and build conversion-focused checkout pages.
- Ability to disable/enable scripts on your landing pages.
- Includes a lead generation focused WordPress theme.
Pricing: Starts from $129/year.
Read our OptimizePress review.
2. Leadpages
Leadpages is much more than a plugin for your WordPress landing pages. It is a complete lead generation platform.
Since it’s a SaaS solution, you can build landing pages and entire websites using a drag & drop editor, and publish them without impacting your server resources.
You can choose to push the landing page directly to your website, via the Leadpages WordPress plugin. You can also upload a HTML page directly to your server, or publish them via a Leadpages URL (great for temporary pages.)
Leadpages allows you to manage pages across multiple domains from a single dashboard. This can be a huge time-saver if you have clients or have a lot of websites.
Their drag & drop page builder includes a vast amount of conversion-optimized templates. And those templates don’t just look pretty – they convert. For example, one lead generation page template I used (and spent around 10-15 minutes customising) converts at over 70% without any A/B testing.
Features:
- Drag & drop builder visual builder
- Fully hosted solution means pages load on their fast servers
- Popup templates & lightboxes
- Integrates with popular email providers
- CRM and sales integrations
- A/B split testing (not on lowest plan)
Pricing: Plans start from $37/month (billed annually).
3. Thrive Architect
Thrive Architect is a popular WordPress landing page plugin. While it can be used as a page builder for pages and posts, it’s perfect for building conversion-focused WordPress landing pages and other funnel pages.
You get a drag & drop page editor with advanced control over mobile responsiveness. And all the conversion-focused page elements you need. The visual editor is easy to use and the front-end style editor means you can visualise the page as you build it.
Add email sign up forms to your landing pages and connect your forms to popular email marketing services easily. And even some of the less popular providers that most plugins don’t integrate with such as SendOwl and WebinarJam.
You can also all sorts of conversion-focused elements to your pages. Including call-to-action buttons, testimonials, countdown timers, pricing tables, mobile-responsive data tables, contact forms, and more.
You can build landing pages within the layout of your theme, start from a completely blank page, or load one of the 270+ page templates. Themed template sets make it easy to build a sales funnel that fits together visually.
Features:
- Customizable drag & drop visual editor.
- 270+ landing page templates organized into themed sets.
- API integrations for most popular email marketing services.
- A/B split-testing add-on (check out Thrive Optimize).
- Edit both posts and pages.
- Integrates with other Thrive Themes products.
- Regularly updated and maintained with a focus on core landing page functionality.
Pricing: $99/year (renews at $199/year thereafter) for standalone product or access all Thrive Themes products for $299/year (renews at $599/year thereafter) with Thrive Suite.
Learn more in our Thrive Architect review.
4. SeedProd
Once upon a time, SeedProd was the defacto plugin for creating coming soon style landing pages.
Now, SeedProd has been transformed into a dedicated landing page builder plugin for WordPress.
You now get access to a drag & drop visual builder that’s capable of building all sorts of funnel pages. And comes with all the conversion focused elements you need to improve your lead generation efforts.
This includes webinar pages, squeeze pages, lead capture pages, sales pages, and more. You can also create lead generation focused 404 error pages.
Start with a landing page template that fits your needs. Customize your page. And integrate your opt-in form with email providers such as Kit, ActiveCampaign, AWeber, and more. Alternatively, add a CTA button that links to your checkout page.
Features:
- Drag & drop visual editor.
- Large selection of modern landing page templates.
- Pre-built design sections to speed up page building.
- Built-in coming soon & maintenance modes.
- Revision history and access controls.
- Access to over 2 million stock photos.
- API integrations with popular email marketing software.
Pric